Late-night couches aren’t just promo stops — they’re confessionals. Jimmy Fallon says some guests privately cop to thinking their new movies are “so bad.” Let’s talk about the weird incentives of modern press tours.
Why stars say it anyway
- Contractual promo: Openers and big weekends depend on blanket exposure, even when internal buzz is shaky.
- Soft honesty plays well: Self-deprecation can humanize a star and divert blame to “circumstances.”
How viewers can read the signals
- Watch for talking around the plot and leaning on viral games or anecdotes instead.
- Pay attention to who else is on the couch — ensembles can mask weak leads.
Source discussion: Triggered by CinemaBlend’s report on Fallon’s remarks.